How Fox’s $22B Deal For Roku Raises The Floor For Its Content, Advertising Revenue & Creator Division

When a Roku customer turns on their TV today, hours after Fox acquired the company for $22B, they’ll see some familiar sights: a large box promoting Rachel Bilson-led drama Hart of Dixie, which now streams on Pluto TV, and tiles promoting new seasons of Euphoria and Love Island USA. In future, one might see more […]